Wednesday, October 23, 2019

Trade Card

Apologies for not posting as much the last few weeks but we've been on the road sharing our By The Chimney No More program at guilds.  Thanks to all who have given us such wonderful welcomes!

Today's post is again brief because I'm preparing to speak over at Cedar Crest College today.  This is a trade card I've had in my collection for a while.  Trade cards were used in the late 19th century and early 20th century for advertising.  The cards must have been popular; I often see scrapbooks full of these kinds ofimages.

This one is for a different kind of product:
The card is advertising Woman's Suffrage Stove Polish.  It really had nothing to do with women's struggle to achieve the vote.  What it does relay is that the concept of suffrage was getting popular enough that companies co-opted the word to sell products to women.

Have a great day!

1 comment:

  1. That trade card is hilarious! I guess it shows us that using popular themes in advertising is nothing new - kind of like if your product has the word "green" in it nowadays it *must* be good for the environment! :)